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Playtech wins inaugural Casino Platform Supplier Award at EGR Italy Awards
Playtech has been announced as the winner of the Casino Platform Supplier Award at the EGR Italy Awards 2018, recognising the quality, performance and innovation behind the company’s industry-leading platform.
The EGR Italy Awards honour Italy’s leading online gaming operators and service providers, celebrating excellence within the industry over the past 12 months. Playtech is the first recipient of the Casino Platform Supplier Award, introduced for the 2018 ceremony. The award honours innovation in platform technology, plus the integration, scalability, stability and flexibility of that technology. The judging criteria pays particular attention to commercial success and a focus on understanding customer needs.
Key innovations of the last year highlighted in Playtech’s submission include the development of the Playtech Engagement Platform – a 360° player engagement and communication toolset, designed to deliver a customised end-to-end player journey. The integration of BetBuddy, industry-leading Responsible Gambling technology, into Playtech’s IMS platform was also emphasised as a major development.
Shimon Akad, Chief Operating Officer at Playtech, comments: ‘We’re delighted to have been recognised by EGR Italy for our success in the Italian industry and our platform innovation. EGR is one of the world’s leading news networks in our industry, so to be honoured in their awards is a great achievement.
‘With Italy now one of the largest gambling markets in Europe*, it is only going to increase in importance as a territory for Playtech. The completion of our acquisition of Snaitech in June demonstrates the scale of commitment to the Italian market, and we look forward to building and delivering on this success over the next 12 months’.
The Casino Platform Supplier Award is the latest in a long line of honours for Playtech in 2018, following recognition at events including the EGR UK Awards, Women in Gaming Awards, WhichBingo Awards and Gambling Compliance Awards.
