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London, 24 October 2019 – Playtech, the world’s leading gambling technology company, has announced the network-wide launch of Kingdoms Rise – a major new games suite with a unique reward system to boost player engagement.
Designed around the theme of a fantasy world comprised of several different lands, Kingdoms Rise takes a ground-breaking approach to both capturing player interest and creating a cost-effective reward structure for operators. Initially launching with three games, with a fourth to follow later this year, all games in the suite give players the chance to earn in-game tokens, which they can redeem in the Kingdoms Rise Features Shop to unlock extra content.
An innovative in-game map feature encourages players to explore the entire Kingdoms Rise universe, with the option to navigate directly from game to game. The map also teases further games to come, building brand recognition and excitement for new releases in the series.
How it works
Players are awarded 50 Game Tokens (GTs) and 50 Pending Game Tokens (PGTs) when they play their first Kingdoms Rise game. Players then earn further tokens through gameplay, at no extra cost, which they can use to unlock special features and bonus rounds from the feature shop, with a range of options specific to each game in the suite
For every two GTs a player collects, they are also awarded a PGT. PGTs are then released to players at the licensee’s discretion – and at no extra financial bonusing cost – either manually, automatically based on criteria set in Playtech’s Engagement Centre, supported by tailored in-game messaging, or when a pre-defined limit is reached. Both token types form part of the game RTP.
Kingdoms Rise also boasts a configurable, three-tier networked jackpot, with Daily, Capped and Progressive jackpots on offer.
James Frendo, Casino Director at Playtech, comments: “Innovation is always at the forefront of Playtech’s games development process and, in Kingdoms Rise, we are proud to be delivering an industry-first concept for players and licensees alike. The suite’s token system gives players the power of choice like never before – they decide what feature to play, when to play it and in which game. Some players may want to try a feature as soon as they have enough tokens; others may prefer to build up a balance and play several features at once. The key point is, the choice is theirs”.
“Kingdoms Rise alsotakes full advantage of the capabilities of our Engagement Centre, and offers our licensees a ground-breaking cost-effective, content-led alternative to traditional bonusing. This is a fantastic opportunity to cross-sell from game to game and build player loyalty to the brand.
“For players, the chance to “earn” extra in-game features and potentially significantly boost their win potential will be a key point of differentiation. The opportunity to gain more tokens, which can be redeemed in any Kingdoms Rise game, is a clear incentive to try all games in the suite. The success of multi-game brands such as Age of the Gods clearly demonstrates the value and potential of original content and, with its uniquely enhanced player experience, we’re confident that Kingdoms Rise will have the same strength of appeal”.
The Kingdoms Rise suite launches network-wide on 24 October with Guardians of the Abyss, Sands of Fury and Forbidden Forest.
