Unlock the power of end-to-end, personalised player engagement, all in one place, with the Player Engagement Centre tab in IMS. 

The Engagement Centre brings together all Playtech’s industry-leading personalisation and communication tools in one central location within IMS and is a key deliverable in our Platform 2.0 program – giving you everything you need to engage your players at every stage in their lifecycle.


27889-3-green-tick-thumb.pngFoster engagement from day one with gamification, churn prevention and safer gambling campaigns

27889-3-green-tick-thumb.pngAdd a personalised feel with birthday bonuses

27889-3-green-tick-thumb.pngReward regular players with targeted VIP campaigns

27889-3-green-tick-thumb.pngBenefit from BetBuddy integration to deliver bespoke safer gambling messages