• Player Focus

    Our cutting-edge lottery technology delivers unrivalled player visibility across online, mobile, and retail channels arming you with the ability to better understand behaviours giving you a sharper focus on your players.

    Get to know your players better and give them what they want, how and when they want it. Its always better to see clearly.

  • World Lotteries

    The World Lotteries Association (WLA) was formed in 1999 by amalgamating several existing state authorised lottery bodies, including ALIE and Intertoto, with their mission being to advance the interests of other such bodies. Their vision encompasses upholding proper values in lottery, and to support the advancement of their members in this environment.

  • The European Lotteries Association

    The European Lotteries was created in 1983 to bring together those companies representing the national lotteries the world over, operating in government licensed territories. Headquartered in Lausanne, Switzerland, the body has been steadily growing, adding sports betting operators to their organisation and establishing an EU Representation office in Brussels. Playtech is a Premium Partner of European Lotteries.

Leading Lottery Associations

The European Lotteries Association is heavily involved in the social, political and regulatory frameworks surrounding the offering of lottery games and other games of chance to the end users. The organisation exists as a forum for discussion, education and engagement for the collective benefit of all members to ensure continued integrity and development of those lotteries operating in the public domain.

The World Lotteries Association membership spans more than 80 countries on 6 continents worldwide. Revenues of members are in the excess of $200 billion, with the majority of net revenue from the partners being contributed to good causes for public benefit in their respective host nations. The WLA members ensure that the observe all current and lawful codes of conduct and regulations pertaining to corporate social responsibility and responsible gaming.

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  • Premium Partnerships

    Playtech is a Platinum Partner with the European Lotteries, along with other industry leaders. A key role in ensuring the ongoing work of the organisation is to create an open forum for discussion, debate and sharing of ideas within the lottery sector.

    In addition, as a Gold Level Contributor to the World Lottery Association, Playtech works alongside other corresponding parties to guarantee the constant work of the Association in educating and challenging the member lotteries as the industry continues to expand.

Opportunity

According to La Fleur’s World Lottery Almanac 2016, in 2015 approximately 88% of revenues in Euro-currency lotteries come via anonymous retail transactions, while Playtech systems allow registered play in retail to be as normal as it is in online and mobile channels. As our Lottery offering is fully part of Playtech ONE, there are huge benefits this brings to both operators and their customers.

We offer a consistent and compelling player experience regardless of channel and device, which, in turn, gives operators and their brands the optimal opportunity to engage with those players, to build brand equity and loyalty and to grow revenues and market share while also contributing to good causes. Playtech ONE also allows our customers to deploy multi-vertical systems to further enhance their player’s brand experience.

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  • 17+ Years of Player Management

    Our lottery offering leverages more than 17 years of player management know-how and cutting-edge, data-driven platform capabilities and software, alongside a huge range of Omni-channel content and services that will empower a lottery operator to optimise every aspect of its performance.

  • Sales Enquiries

    Curious to know more? Want to find out why Playtech is one of the world’s leading gaming software and services companies? Then drop us a line to introduce yourself and we’ll be delighted to take you on a journey to your future – today!

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