Playtech Introduces Game-specific and Free Spin Bonuses
Playtech, the international designer, developer, licensor and
provider of software and services for the online, mobile, TV and
land-based gaming industry, is pleased to announce the launch of
Game-specific and Free Spin Bonuses for all its games.
The all new Game-specific Bonuses allow operators to grant players
bonuses specific to a particular game, category of games or on a
particular platform. This exciting feature introduces a new level of
flexibility for operators aiming to create targeted promotions, as the
bonus funds are for specified games.
The unique Free Spins Bonus feature provides operators with an
alternative promotional tool for slots players. This is a particularly
good acquisition marketing tool as it allows operators to introduce new
customers to a game with minimal monetary commitment.
Shimon Akad, Playtech’s VP Operations commented, “We are thrilled to
introduce these industry-leading features to market. They provide a
level of flexibility that will help our valued operators to improve
their marketing efforts tremendously and therefore increase their
success and revenue. We believe these features represent the future of
how operators target customers and have already received very positive
feedback from some of our larger licensees.”