Playtech hire 600 global staff in Omni-channel push
Playtech, the world’s leading gaming software and services supplier,
is adding a further 300 employees to its 4,000 strong global workforce
in the next eight months as it prepares to undertake several large-scale
omni-channel projects in the UK and emerging markets.
Playtech’s global headcount has grown by more than 600, or more than
20%, between January 2014 to March 2015 as a direct result of the
company’s success and investment in Playtech ONE, the gaming industry’s
leading omni-channel technology offering.
Playtech is currently concentrating its resources on several
significant, soon-to-be-announced, global government and non-government
omni-channel contracts. This has meant that a large number of
developers, operational, product, IT and customer support staff
specialists are required to ensure their successful delivery.
Sports betting will see the largest investment as part of the Playtech
ONE strategic roadmap and is Playtech’s fastest growing product
vertical. Ahead of a number of deals, and in order to strengthen support
for existing sports-driven contracts, Playtech Sports has been
reorganised with all omni-channel sports capabilities and technology
efforts merged into, and operated as, one division. This gives customers
one complete sports betting technology offering with full customer
visibility across one system, all channels and all devices.
Playtech Sports will also be bolstered by a number of strategic bolt-on
acquisitions with discussions currently ongoing, while in retail the
team are in the latter stages of delivering a cutting-edge in-shop, EPOS
management and registration system.
A large section of the current Licensed Betting Office (LBO) market
uses legacy systems, however Playtech’s in-shop, cashier and SSBT retail
management technology will enable it to deliver any, and every, element
of a true omni-channel offering.
Playtech Sports offers state-of-the-art technology across all platforms
and products. This includes back-end and front-end infrastructure and
presentation layers, across any channel and any device. Its latest
responsive and adaptive desktop and mobile solution has soft launched
with Ladbrokes offering players the same view no matter on what device
or screen size they play.
Coral Connect, Playtech’s pioneering omni-channel solution has been one
of the industry’s biggest success stories since being rolled out a year
ago across more than 1,800 nationwide shop estate, online and mobile.
The operator has signed more than 200,000 new omni-channel Connect
customers in 12 months.
Mor Weizer, CEO, Playtech said: “Playtech’s revolutionary technology
enables a seamless, one wallet and one account experience with content
available across all channels, online and mobile, and across all
“The success of Connect has been a game-changer for the industry and
for us as a business. It is a technology offering we adopted long before
any of our competitors and is the future of betting and gaming.
Therefore, with a number of significant agreements close to completion,
we are currently undergoing a large-scale investment plan in order to
deliver the maximum success for these projects.
“With expertise across all products, verticals, channels, software and
hardware and our proven track record, Playtech is the only global gaming
company with the ability to successfully deliver large-scale, regulated
government and non-government projects in tandem with large-scale
technology deployments,” Weizer added.