Mecca Bingo renew partnership with Playtech`s Virtue Fusion Bingo Network
Playtech, the international designer, developer and licensor of
software and services for the online, mobile, TV and land-based gaming
industry, is proud to announce that Mecca Bingo, part of the Rank Group,
has extended is agreement to partner with Playtech’s dedicated Bingo
subsidiary, Virtue Fusion.
The 3 year deal allows the continuation of what has been a long and
mutually beneficial relationship between the two companies. Playtech has
a unique Bingo offering that is unparalleled in the industry, built on a
platform with a proven track record and leading innovation. With this,
Mecca delivers a quality online bingo product that complements their
strong offline presence.
The Rank Group is a leading European gaming and betting company,
headquartered in Great Britain. Rank's businesses include a number of
established brands in gaming and leisure, these include Mecca Bingo and
Mecca Bingo.com.
Ian Burke, Chairman and Chief Executive of Rank Group, comments on the
decision to renew with Playtech. “This has been an important partnership
for Mecca since 2006 and we are pleased that an agreement has been
reached to develop this further over the next three years.”
‘”Mecca were one of Virtue Fusion’s first ever Bingo customers and the
further re-signing of a marquee Bingo brand like this shows the strength
of the partnership, in conjunction with the power of the Virtue Fusion
bingo network, range of products and our future plans.” says Daniel
Phillips, COO for Playtech subsidiary Virtue Fusion.