William Hill Renews Bingo Deal


Long-standing Playtech partner backs market-leading product with further four-year deal


London: September 25th 2014 – William Hill has signed a new, long-term, multi-year extension to its existing bingo contract with Playtech, the world’s leading multi-channel gaming software and services supplier.

The well-established Playtech licensee this week put pen to paper on an extension to its current bingo deal further enhancing the long-standing relationship both companies have had for many years.

The award-winning Playtech Bingo Network offers the largest liquidity pool of any regulated bingo product on the market with more than 70,000 players and up to 20,000 concurrent users across William Hill Bingo and Playtech’s other network bingo licensees. It also offers millions in jackpot prizes with the network due to fund around £5 million in guaranteed jackpots in the fourth quarter of this year and into Q1 2015.

Licensees have access to the most cutting-edge mobile and tablet product on the market; the only true multi-channel, on the go, 24/7 range of products where players can, for example, begin playing in a bingo club continue the experience on their travels and switch to their laptops, mobiles and/or tablets devices when at home. The Playtech Bingo offering also comes complete with the best performing cross-channel slot games with retail favourites now mirrored online and on mobile.

The Playtech Bingo team have decades of both retail and online bingo experience offering licensees the choice of either running the operation themselves or managing it as a service.

James Curwen, Director of Gaming, William Hill, said: “We're very pleased to have renewed our bingo agreement with Playtech and the highly experienced team there. We look forward to working together to grow the business even further.”

Dan Phillips, COO, Playtech Bingo, said: “We’re delighted that William Hill, one of Playtech’s most established partners, has agreed to renew its contract. This is a real endorsement of our market-leading, multi-channel bingo product and the industry’s biggest and best performing bingo network.”


About Playtech

Playtech develops unified software platforms and content for the online and land-based gaming industry, together with providing a range of ancillary services such as marketing, CRM services and hosting. 

The Group’s capabilities enable the delivery of an integrated software or turnkey solution, with players accessing online, broadcast, mobile and server-based gaming terminals through a single account. 

New licensees include existing online operators upgrading or diversifying their offering, land-based casino groups, government sponsored entities such as lotteries, and new entrants making their online gaming debut, particularly in newly-regulated markets. 

Founded in 1999, Playtech is listed on the London Stock Exchange and has over 3,400 employees located in twelve countries. Its leading gaming applications include casino, bingo, poker, sports betting, live, mobile and social gaming, casual and fixed odds games.


For further information contact: 

Playtech plc +44 (0)20 7861 3232 

Mor Weizer, Chief Executive Officer 

Ron Hoffman, Chief Financial Officer 

c/o Bell Pottinger 


Adam Kay, Head of Investor Relations +44 (0)20 7428 1776 


Bell Pottinger 

David Rydell / Olly Scott +44 (0)20 7861 3232



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