Playtech signs multi-year branded games deal with Warner Bros. Consumer Products to license DC Comics content 

Four iconic DC Comics Super Hero properties join Playtech portfolio including Batman Classic TV Series, Man of Steel, Green Lantern, Superman I and Superman II

London: February 1st, 2016 – Playtech has signed a multi-year licensing deal with Warner Bros. Consumer Products, on behalf of DC Entertainment, to develop four iconic DC Comics branded film and television properties into leading omni-channel casino games. These action-packed real-money casino games are set to begin rolling out this year.

The four titles include the DC Comics 1960’s Batman Classic TV Series, as well as Warner Bros. Pictures’ feature films, Man of Steel (2013), Green Lantern (2011), and Superman I (1978) and Superman II (1980).

All of Playtech’s global content studios have been engaged to work on, design, develop and deploy games based on these coveted properties from DC Entertainment and Warner Bros. Consumer Products.

Playtech offers the industry’s most extensive portfolio of best-performing omni-channel casino content, delivering more than 600 of the most innovative and exhilarating titles across all channels, platforms and devices.

As part of the Playtech ONE omni-channel offering, the casino product allows players to access content anywhere, at any time and on any device through a single wallet and single account.

Driven by the powerful IMS player management platform and data-driven business intelligence technology, Playtech casino delivers industry-leading in-house and premium branded games.

Mor Weizer, CEO, Playtech, said: “Playtech’s best performing in-house and premium branded casino slot content will be further strengthened through our partnership with Warner Bros. Consumer Products and the launch of the DC Comics branded games. Our licensees will benefit from the best omni-channel gaming content the market has to offer.

“We look forward to a long and prosperous relationship with Warner Bros. Consumer Products and are all excited to see the outcome of the DC Comics-themed games when they are delivered later this year,” added Weizer.

 

– Ends –

 

About Playtech

Playtech is a market leader in the gambling and financial trading industries. Founded in 1999 and listed on the Main Market of the London Stock Exchange, Playtech has more than 5,000 employees in 14 countries.

Playtech is the gambling industry’s leading software and services supplier with more than 120 licensees globally, including many of the world’s leading regulated online, retail and mobile operators, land-based casino groups, government sponsored entities such as lotteries, and new entrants opening operations in newly-regulated markets. Its business intelligence-driven gambling software offering includes casino, live casino, bingo, poker and sports betting.

It is the pioneer of Omni-Channel gambling which, through Playtech ONE, offers operators and their customers, a seamless, anytime, anywhere experience across any product, any channel (online, mobile, retail) and any device using a single account and single wallet. It provides marketing expertise, sophisticated CRM solutions and other services for operators seeking a full turnkey solution.

Playtech’s financial trading division, run through subsidiary TradeFX, is an established and growing online CFDs and binary options broker and trading platform provider, operating a number of brands including markets.com. Its B2C focused offering is available in more than 100 countries and in more than 25 languages and is licensed and regulated in the EU and South Africa.

 

www.playtech.com

 

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

About DC Entertainment

DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner.  DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is one of the largest English-language publishers of comics in the world.

 

BATMAN, SUPERMAN, SUPERMAN II, MAN OF STEEL, GREEN LANTERN and all related characters and elements © & ™ DC Comics and Warner Bros. Entertainment Inc.  (s16)

 

For further information contact:

Playtech plc

Mor Weizer, Chief Executive Officer

Ron Hoffman, Chief Financial Officer

c/o Bell Pottinger

Andrew Smith, Head of Investor Relations

+44 (0)20 3772 2500

 

 

 

+44 (0)1624 645954

Bell Pottinger

David Rydell / Olly Scott / David Bass / James Newman

 

 


Recent News