Comprehensive BI-enabled offerings available on Sun Bets
London: August 4th 2016 – Playtech, the world’s leading Omni-channel gaming software and services supplier, has completed work on a comprehensive, business intelligence-enabled Casino and Live Casino offering for Sun Bets.
The Playtech Casino offering gives Sun Bets players a choice of the best games from the Playtech portfolio.
This includes the massive hit Age of the Gods™ series and forthcoming Warner Bros. and DC Comics titles such as Classic TV Series Batman, Superman I and II, and Green Lantern, as well as the industry’s leading and best-performing progressive jackpot games where players can spin their way to colossal prizes.
The Playtech Live Casino offering launched simultaneously on the Sun Bets site with players able to experience classic live table content including Roulette, Blackjack and Baccarat as well as a host of highly engaging variants such as Playtech’s Prestige Roulette where the game replicates a real-life, one-on-one VIP casino.
Sun Bets is a partnership between Tabcorp Holdings Limited and News UK. It brings together Tabcorp’s capability in global wagering with News UK’s vast customer base and market-leading media assets such as The Sun newspaper and associated sports and racing products.
In November last year Playtech announced it had agreed a five-year contract with News UK to power its iconic Sun Bingo and Fabulous Bingo brands. Migration is currently underway with the project and new product due to complete and launch at the end of August this year.
Shimon Akad, COO, Playtech, said: “We’re delighted to be partnering with Tabcorp and extending our already strong, existing relationship with News UK. The fact that Sun Bets has launched our exclusive casino and live casino offerings is a great endorsement of our market-leading products and we look forward to working together to achieve fantastic results now and in the future.”
Adam Rytenskild, COO Keno and Gaming, Tabcorp, said: “Playtech’s casino and live casino products have proven to be among the best performing in the industry for many years and we’re very excited to have a comprehensive selection of branded games for Sun Bets.
“We are excited about the size of the opportunity that Sun Bets presents and a first-class casino is a crucial part of what we’re offering customers.”
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Playtech is a market leader in the gambling and financial trading industries. Founded in 1999 and listed on the Main Market of the London Stock Exchange, Playtech has more than 5,000 employees in 13 countries.
Playtech is the gambling industry’s leading software and services supplier with more than 130 licensees globally, including many of the world’s leading regulated online, retail and mobile operators, land-based casino groups, government sponsored entities such as lotteries, and new entrants opening operations in newly-regulated markets. Its business intelligence-driven gambling software offering includes casino, live casino, bingo, poker and sports betting.
It is the pioneer of Omni-channel gambling which, through Playtech ONE, offers operators and their customers, a seamless, anytime, anywhere experience across any product, any channel (online, mobile, retail) and any device using a single account and single wallet. It provides marketing expertise, sophisticated CRM solutions and other services for operators seeking a full turnkey solution.
Playtech’s Financials division, run through subsidiary Markets Limited (formerly called TradeFX), is an established and growing online CFDs broker and trading platform provider, operating the brand markets.com. Its B2C focused offering is available in more than 100 countries and in more than 25 languages and is licensed and regulated in the EU and South Africa.
For further information contact:
Mor Weizer, Chief Executive Officer
Ron Hoffman, Chief Financial Officer
c/o Bell Pottinger
Andrew Smith, Head of Investor Relations
+44 (0)20 3772 2500
+44 (0)1624 645954
David Rydell / Olly Scott / David Bass / James Newman