Casino network promotion celebrates most exciting games of 2017 – follows massive success of earlier promos
London: March 22nd 2017 – Playtech, the world’s leading omni-channel gaming software, systems and services supplier, has launched its largest ever £500,000 casino network promotion that will run across its network for 28 days.
The massive cash giveaway, that coincides with the launch of a host of sensational Super Hero based games including three Superman film titles, Superman (1978), Superman II (1980)and Man of Steel (2013), is already generating record numbers and ran across the Cheltenham Festival last week.
This follows the huge success of Playtech’s £250,000 network promotions last year to promote the launch of the first series of DC-branded titles.
The independently adjudicated, £500,000 cash giveaway, consists of four draws including one worth £200,000 and three others, each worth £100,000. Headline prizes of £5,000 will also be up for grabs as well as hundreds of smaller cash prizes, to ensure there are as many winners as possible.
To be in with a chance of winning some incredible prizes, players playing their favourite games will receive one ticket for every £10 cash bet placed on selected titles.
This includes a handful of new and best-performing titles such as Superman (1978) and Superman II (1980), Man of Steel (2013), Green Lantern (2011), Space Invaders, Halloween Fortune 2, Buffalo Blitz, Age of the Gods™ and Plenty O’ Fortune. Players can have unlimited entries and win an unlimited number of prizes.
Following the conclusion of the £500,000 promotion Playtech will launch a further network promotion later this year to coincide with the beginning of the new football season.
Shimon Akad, COO, Playtech, said: “We are delighted to announce our biggest ever casino network promotion across a selection of our most popular and best-performing games, and I’d like to thank all our participating licensees for their continued support and making this our biggest ever giveaway.
“We consistently deliver more than 50 new and exciting games a year, complete with a host of innovative features, across a wide range of diverse regulated markets. No other supplier can deliver at these speeds and to these levels of quality and offer such a diverse and fresh range of games.
“We have meticulously planned the last nine months’ content release schedule and strategically aligned it with a series of fantastic marketing promotions. Yet again, I’m thrilled to say that our industry-leading content teams have delivered some incredible products. We’re already looking forward to our next promotion,” Akad added.
– Ends –
Playtech is a market leader in the gambling and financial trading industries. Founded in 1999 and listed on the Main Market of the London Stock Exchange, Playtech has more than 5,000 employees in 17 countries.
Playtech is the gambling industry’s leading software and services supplier with more than 140 licensees globally, including many of the world’s leading regulated online, retail and mobile operators, land-based casino groups, government sponsored entities such as lotteries, and new entrants opening operations in newly-regulated markets. Its business intelligence-driven gambling software offering includes casino, live casino, bingo, poker and sports betting.
It is the pioneer of omni-channel gambling which, through Playtech ONE, offers operators and their customers, a seamless, anytime, anywhere experience across any product, any channel (online, mobile, retail) and any device using a single account and single wallet. It provides marketing expertise, sophisticated CRM solutions and other services for operators seeking a full turnkey solution.
Playtech’s Financials division operates both on a B2C and B2B basis. Its B2C focused offering is an established and growing online CFDs broker, operating the brand markets.com. Its B2B offering includes the division's proprietary trading platform, CRM and back-office systems, as well as its liquidity technology platform which provides retail brokers with multi-asset execution, prime brokerage services, liquidity and complementary risk management tools.
For further information, contact:
Mor Weizer, Chief Executive Officer
Andrew Smith, Chief Financial Officer
c/o Bell Pottinger
James Newman, Head of Investor Relations
+44 (0)20 3772 2500
+44 (0)1624 645954
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
DC Entertainment, home to iconic brands DC (Superman, Batman, Green Lantern, Wonder Woman, The Flash, etc.), Vertigo (Sandman, Fables, etc.) and MAD, is the creative division charged with strategically integrating across Warner Bros. and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment, and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is one of the largest English-language publishers of comics in the world.
BATMAN, SUPERMAN, SUPERMAN II, MAN OF STEEL, GREEN LANTERN and all related characters and elements © & ™ DC Comics and Warner Bros. Entertainment Inc. (s17)