London, 29 October 2020 – Playtech, the world’s leading gambling technology company, has announced the extension of its long-term agreement with major operator BoyleSports for another five years.
The agreement will see Playtech extend its partnership with BoyleSports in the UK and Ireland – helping to maintain Playtech’s position of leading software provider for operators in regulated markets. Playtech will continue to offer a dedicated Casino tab whilst also supplying Live Casino on an exclusive basis to BoyleSports, alongside the Company’s award-winning Bingo and Poker content.
Shimon Akad, Chief Operating Officer at Playtech, comments: “BoyleSports is one of Playtech’s key trusted long-term partners. BoyleSports has delivered continued growth and is one of the leading operators in regulated markets. We are proud to have grown with them across four key product verticals in its core markets. We’re very much looking forward to working together over the next five years to continue delivering innovative content backed by industry-leading technology”.
Conor Gray, BoyleSports CEO, adds: “Having had a strong and successful partnership with Playtech for many years now, the extension of our agreement for another five years represents an exciting opportunity to continue growing our business. We’re passionate about creating the best possible player experience across all verticals, and we’re confident that the continued partnership with Playtech will allow us to do exactly that.”
Founded in 1999 and premium listed on the Main Market of the London Stock Exchange, Playtech is a technology leader in the gambling and financial trading industries.
Playtech is the gambling industry's leading technology company, delivering business intelligence-driven gambling software, services, content and platform technology across the industry’s most popular product verticals, including casino, live casino, sports betting, virtual sports, bingo and poker. It is the pioneer of omni-channel gambling technology through its integrated platform technology, Playtech ONE. Playtech ONE delivers data-driven marketing expertise, single wallet functionality, CRM and responsible gambling solutions across one single platform across product verticals and across retail and online.
Playtech partners with and invests in the leading brands in regulated and newly regulated markets to deliver its data-driven gambling technology across the retail and online value chain. Playtech provides its technology on a B2B basis to the industry’s leading retail and online operators, land-based casino groups and government sponsored entities such as lotteries. As of June 2018, through the acquisition of Snaitech, Playtech directly owns and operates the leading sports betting and gaming brand in online and retail in Italy, Snai. Snaitech operates a B2B2C model as a service provider, allowing franchisees to utilise the Playtech technology stack in the retail environment while operating the leading brand, Snai, directly online as a B2C business.
Playtech's Financials Division, named TradeTech Group, is a technology leader in the CFD and financial trading industry and operates both on a B2B basis and B2C.
Playtech has in total c.5,900 employees across 19 countries and is headquartered in the Isle of Man.
For further information please contact:
James Newman, Director of Corporate Affairs
Tom James, Jack Gault c/o Headland Consultancy
+44 (0)20 3805 4822